Press Release: ATEST Launches Human Trafficking PSA Campaign in Times Square

Coalition of Eleven Human Rights Organizations

Launch Human Trafficking PSA Campaign

in Times Square


Washington, D.C. February 11, 2011— The Alliance to End Slavery and Trafficking (ATEST)—a coalition of 11 leading U.S. human rights and anti-slavery organizations—announced today the launch of a public campaign to raise the profile of the issue and encourage meaningful public and private responses to it.

Often hidden or in plain sight, human trafficking is one of the world’s fastest-growing criminal industries. Tens of millions of people are enslaved around the world in debt bondage, forced labor, child labor, sex trafficking, and other modern manifestations of this ancient scourge.

The campaign will begin with public service announcements airing in New York City’s Times Square. The 15-second spots will appear today through April 12 on the CBS Super Screen at 42nd Street and 8th Avenue. The spots can also be viewed at:

The public service announcements, entitled “Slavery Lives,” come at a critical time for those who seek to end all forms of human trafficking and modern-day slavery. In the coming months, the Obama administration and Congress will debate renewal of the Trafficking Victims Protection Act (TVPA), the cornerstone of U.S. efforts to combat human trafficking in the United States and around the world.


About the Alliance to End Slavery & Trafficking

ATEST is a diverse alliance of U.S.-based human rights organizations acting in unity to end modern-day slavery and human trafficking, both at home and abroad. Founded by Humanity United in 2007, ATEST is currently composed of the Coalition to Abolish Slavery and Trafficking (CAST), the Coalition of Immokalee Workers (CIW), ECPAT-USA, Free the Slaves, International Justice Mission, Not for Sale Campaign, Polaris Project, Safe Horizon, Solidarity Center, Vital Voices Global Partnership, World Vision, and former U.N. Goodwill Ambassador Julia Ormond, president and founder of the Alliance to Stop Slavery and End Trafficking (ASSET). Learn more at